Based on interviews in global enterprises and startups, surveys, and participant observation research, this book focuses on how enterprises are actually building blockchain applications for business TODAY. This comprehensive guide is written for leaders, managers, business students, and other inquisitive people who want to understand how enterprises can use blockchains to transact directly with trading partners; automatically execute business agreements; instantly track and trace assets through a supply chain; and settle transactions quickly and cheaply on a secure platform.

While readers will learn enough about the underlying technology to speak intelligently to blockchain experts, the guide focuses on the business challenges that must be overcome to realize the promised business value. The author presents a three-phased framework and action principles for making blockchains for business real. Most imperatively, global enterprises will need to shift their mindsets when moving from their current command-and-control centralized business applications to the shared governance models of distributed blockchain applications.

KEY SELLING POINTS

• The author spent a year as visiting scholar at MIT (Massachusetts Institute of Technology) where she led a research project to investigate how enterprises were exploring blockchains for business.
• Provides an overview of the blockchain landscape including the investments, the size of markets, major players and the global reach.
• Contains real-world blockchain use cases across different industries.
• Helps business leaders and students to quickly climb the technical learning curve so they can focus on business uses.
• Identifies the major technical and business challenges and emerging solutions.
• Identifies the six mindshifts traditional enterprises need to embrace if they are to disrupt their existing business models
• Provides a three-phased framework and 16 action principles for making enterprise blockchains real.

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